Atlantic City Polar Bear Plunge 2018
Landshark Bar & Grill on the Beach in front of Resorts Casino Hotel
Atlantic City, NJ
POLAR BEARS !!!!!!!!
IT’S THAT TIME OF THE YEAR AGAIN!!!!!!
On New Years Day, Monday, January 1, 2018, 12 PM, the Atlantic City Polar Bears will make their annual plunge into the Atlantic Ocean. Resorts Casino Hotel and 100.7 WZXL will proudly sponsor us. This year, registration will kick off at 10:30am at Landshark Bar & Grill which is located directly on the beach in front of Resorts Casino Hotel at North Carolina Avenue in Atlantic City. The “ZXL Morning Show with JoJo & Scotty” will be broadcasting live starting at 10:00am with pre and post parties happening on the beach at Landshark Bar & Grill. Live mixing DJs, free giveaways, menu discounts and drink specials will also be offered to Polar Bears and spectators.
Please Note: The beach entrance at North Carolina Avenue may be closed due to construction. We recommend entering through Landshark Bar and Grill’s main entrance, which is adjacent to the beach entrance.
Remember, we swim no matter the weather in bathing suits (no wet suits!!). Each person who jumps into the ocean receives a Finisher’s Certificate!
We want this year’s 27th plunge to be our most well attended! Invite your friends! Use social media to publicize the event, so make sure to Like us on Facebook! Post memorable photos on Facebook! Your publicity and support make the event and bring awareness to this year’s fundraiser, Multiple Sclerosis Association of America (MSAA). “THE” EVENT TO ATTEND!